The stated goal of the present dispensation is digitisation, no
matter which vertical, e-commerce, e-payment, e-bookings, e-health,
e-education, e-land records, one can name many disciplines.
E-commerce, e-retailing is one extremely important component.
During the pandemic, the benefits of e-commerce in procuring
groceries, medicines, and other essentials, cannot be overstated.
E-commerce has also been the key to the survival of MSMEs during
the pandemic. The proposed rules will impose an onerous burden,
stifle this nascent sector, hit MSMEs hard and impact
consumers.
There have been many indirect benefits all across the sector in
terms of foreign direct investments, employment generation by
creating infrastructure, delivery systems etc. all across the
country. E-commerce has a market share of around 10 per cent of the
entire retail ecosystem. But overregulation is another way to
control or stifle competition, innovation, investments, and job
creation. Frequent
