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ARTICLE · 11 MAY 2021

Market Intelligence Thought Leadership Award Winner

WAVES AHEAD - Charting Course When There Are 'Tides Of Disruption'

Gowling WLG
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The world's future relationship with technology is likely to be very different to the one we see today.

GlobalTechnology
Alexandra Brodie
Alexandra Brodie
David E. Brennan
David E. Brennan
Viona M. Duncan
Viona M. Duncan
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INTRODUCTION

The world's future relationship with technology is likely to be very different to the one we see today. Over the next decade, daily lives and long-established business processes will be transformed as a new wave of digitalisation propels disruption, displacement and innovation. The COVID-19 pandemic has only accelerated this wave as society turned to technology to enable some form of normal life.

It is clear that while not all businesses will be affected by digitalisation in the same way, they will all face some form of technology based disruption. In our report 'Tides of Disruption: How to Navigate Business Transformation', we analysed the forces driving digitalisation and business' readiness for it. In doing so, we identified not only a timeline of digital change, but also an assessment of how prepared different countries are for that change.

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