Thinking Of Using AI To Make A Music Video? Read This First...

The world's first entirely AI-made music video is here and has sent understandable shockwaves through the industry. Music lawyer Halina Wielogorska takes a closer look at this cutting-edge area where AI meets music law.

The world's first entirely AI-made* music video is here and has sent understandable shockwaves through the industry. The video was created entirely by a generative AI or machine learning solution in response solely to human-created video prompts (known as text-to-video). Released by artist Washed Out, directed by Paul Trillo, and created using OpenAI's new video product Sora.

It's pretty good.

A video in constant motion, following the lives of two AI-generated humans over expanses of time. The concept (in terms of set changes, costumes, extras, and editing) would have been prohibitively expensive to achieve without AI. It was a creative idea netted by Trillo and placed in his TBC bucket for 10 years before it became reality.