ARTICLE · 10 JULY 2025

Generative AI And Copyright: The Studio Ghibli Effect

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The rapid dissemination of AI-generated images in the style of the famous Japanese Studio Ghibli on social media will probably not have escaped your attention. This new trend raises some important legal...

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Gaëlle Andrieu

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The rapid dissemination of AI-generated images in the style of the famous Japanese Studio Ghibli on social media will probably not have escaped your attention. This new trend raises some important legal and ethical questions about generative AI and copyright, as Gaëlle Andrieu explores.

Do images generated by artificial intelligence (AI) using a known artistic style, such as Studio Ghibli, constitute copyright infringements? Is using copyright-protected works in the context of generative AI training lawful? Let's consider these questions and the potential legal and ethical issues that can arise in 'AI art'.

Artistic style: Protected by copyright?

To be protected by copyright, a work must be:

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