On 4 April 2019, the European Commission published a special
report commissioned by Commissioner Margrethe Vestager on how
competition policy should evolve to continue promoting pro-consumer
innovation in the digital age ("Competition Policy for the
Digital Era").
The report is grounded in three key characteristics of the
digital economy which grant significant competitive advantages to
incumbents, frustrating competitors' ability to enter the
market. First, the extreme returns to scale in the production and
delivery of digital services. Second, the existence of network
effects which frustrate potential competitors' efforts to make
users move to an alternative platform and, finally, the role of
data as a crucial input for the provision of online services. In
this context, the report focuses on the application of competition
rules to platforms and data and on the role of the EU merger
control rules in regulating the digital space.