China is transitioning to a new growth model focused on quality
development. Wading through the changes, multinational corporations
(MNCs) need to reassess their China strategy to navigate economic
uncertainties and further capitalise on the country's expansive
market and policy support.
In our latest whitepaper, A&M's China-based Performance
Improvement leader How Jit Lim and his team
analyze the impacts of China's "New Normal" and
outline key considerations and strategic options for MNCs to
effectively manage their operations in China.
The whitepaper highlights three key dimensions
MNCs should evaluate in their China strategy. Depending on this
evaluation, they may consider four strategic
options, all of which emphasize the need for MNCs to
realign their equity structures, decision-making and governance,
brand positioning, product innovation, supply chains, talent
management, technology and data strategies in China.
