For many businesses, the personal information of its customers
is crucial to providing goods and services. Certain information is
simply necessary to complete a transaction. As Manitoba begins to
reopen its economy and businesses reopen their doors, new forms of
personal information are becoming important in the context of a
pandemic, and new purposes are served by the usual personal
information.
In our increasingly digital world, we tend to focus on privacy
protection online. However, the Personal Information Protection
and Electronic Documents Act ("PIPEDA") also applies
to personal information collected in person. Personal information
is defined broadly as information about an identifiable
individual.