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ARTICLE · 30 OCTOBER 2025

Sideline Conversations: Tickets, Teams & The Tri-Nations (Video)

Gowling WLG
Gowling WLG
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Gowling WLG

Gowling WLG

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As the world prepares for the FIFA World Cup 2026 across Canada, the U.S., and Mexico, Sideline Conversations takes you beyond the pitch to explore the legal and commercial issues shaping the tournament.

CanadaMedia, Telecoms, IT, Entertainment

Episode 1

As the world prepares for the FIFA World Cup 2026 across Canada, the U.S., and Mexico, Sideline Conversations takes you beyond the pitch to explore the legal and commercial issues shaping the tournament.

In Episode 1, join Aarij S. Wasti (Gowling WLG, Toronto), Marlon Hill (WSHC+B, Miami), andJuan Carlos Partida (EC Rubio, Mexico City) for an introduction to the series and an early look at the business and legal landscape of the first tri-nation World Cup.

From ticket sales and sponsorship rules to cross-border logistics and fan engagement, the discussion sets the stage for future episodes covering immigration, funding, ambush marketing, and more.

Watch the full conversation below.

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