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ARTICLE · 02 NOVEMBER 2015

A Different Perspective On Strategy

You can't get to the future by leveraging your current competencies.

CanadaLaw Practice Management

Writer's Note – This article is a simplistic interpretation of Vijay Govindarajan's teachings and research. He is the Coxe Distinguished Professor at the Tuck School at Dartmouth. Vijay, a New York Times and Wall Street Journal Best Selling author is an expert on strategy and innovation. He was the first Professor in Residence and Chief Innovation Consultant at General Electric. In the latest Thinkers 50 Rankings, Vijay is rated #1 Indian Management Thinker.

As Abraham Lincoln is attributed as having said – "The best way to predict your future is to create it".

Never has this been truer for law firms. While this seems perfectly logical, rarely is common sense common practice in the legal profession.

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