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ARTICLE · 22 OCTOBER 2020

Stupid Is As Stupid Doesn't

I have been recently pondering how Canadian politics and energy policy could end up in such a stupid state of affairs – especially on ESG climate change matters.

CanadaEnergy and Natural Resources

Canadian Energy Policy, ESG & Toxic Social Media

I have been recently pondering how Canadian politics and energy policy could end up in such a stupid state of affairs - especially on ESG climate change matters.

After watching Netflix's Social Dilemma, and reading some excellent articles in The Atlantic, the picture seems clearer. And it may be mostly about Social Media (SM). As the Social Dilemma points out, there are only two industries that describe their customers as "Users". SM and Drug Dealers.

Social Media - Toxic Algorithms

Like flies to carrion, SM's best method of attracting and keeping users glued to platforms is moral outrage on an ESG issue. SM creates its ideal business model by priming people's sensibilities on a given ESG issue, while feeding them more and more vectored, validating information.

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