If you're a golf or tennis fan, you've probably watched
through your fingers as your favourite player mysteriously melts on
the biggest stage. Golf and tennis are two of the few professional
sports in which athletes are denied direct access to their coach
while the game's on. When things go bad, they tend to go bad
quickly – and the player has to rely on their own talent and
experience to get back on track.
"That's how investors must feel when they manage the
emotional aspects of money on their own," says Michel Dugal, a
Lawyers Financial Advisor who, for many years, was also a head
coach in the top tier of Quebec football.
For Dugal, coaching successful lawyers on money matters
isn't that different from coaching elite athletes. "In
elite sports, no one is there just to be a passenger," says
Dugal. "Every player wants to get better and looks to their
coach to create a personalized plan that balances team goals with
individual goals."