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ARTICLE · 03 NOVEMBER 2023

Competition Bureau Settles Investigation Into Deceptive Marketing Practices

McMillan LLP
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On September 27, 2023, the Commissioner of Competition (Commissioner) announced he had entered into a 10-year consent agreement with The Dufresne Group Inc.

CanadaAntitrust/Competition Law

On September 27, 2023, the Commissioner of Competition (Commissioner) announced he had entered into a 10-year consent agreement with The Dufresne Group Inc. and its affiliates (Dufresne) to settle concerns that Dufresne had engaged in deceptive marketing practices in connection with the sale of home furnishings under the brands Dufresne Furniture and Appliances and Ashley HomeStores.

This settlement follows a formal investigation by the Competition Bureau (Bureau), which included a court order in November 2023 to compelling Dufresne to provide information to the Bureau to assist with its investigation.

Commissioner's Conclusions: Deceptive Marketing Practices

Competition Act prohibits businesses from making false or misleading representations to the public.

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The foregoing provides only an overview and does not constitute legal advice. Readers are cautioned against making any decisions based on this material alone. Rather, specific legal advice should be obtained.

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