Welcome to the 2014 Moore Stephens Automotive Key
Performance Indicators for Automotive Retailers – Non Luxury
and Luxury Editions
The Australian new car market has continued its upward sales
trend with official sales figures for the calendar year 2013,
showing sales up 2.2 % to 1.138 million units, surpassing the 2012
sales record of 1.112 million units.
The market performance was supported largely by:
- Franchisor incentives via interest rate campaigns and value
added extras
- Car affordability at its best level in decades
- Relatively low interest rates and strong employment
- Increased consumer sentiment
Within this environment we have seen a marginal increase in
average dealer profitability. Overall, there have been consistent
results within new and used car profitability. The continuation of
franchisor low interest incentives, access to disposable income and
an increase in car affordability has kept sales volume levels at an
all-time high. The trend
