Keep a watchful eye on your social media pages

Following recent concerns of companies over mounting pressure to monitor their social media pages comes another reason to keep a watchful eye on those accounts.

In January this year, a hoaxer, purporting to be an employee from Just Jeans, infiltrated the company's Facebook page.

Over a period of 12 hours, Facebook users who posted comments on Just Jeans' official page received responses from an account registered as 'Just Jeans' and which displayed the store's logo as its profile picture.

These responses included directing users to an online 'voucher' that showed an offensive picture of footballer, Ben Cousins. Another user was told that the staff member mentioned in her post had "filed a complaint" against her, despite her having left a positive message about customer service.