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ARTICLE · 10 DECEMBER 2008

Domain Names Under The Hammer

The Australian Domain Name Administrator (auDA) recently relaxed its rules on domain name transfers by introducing a new Transfers (Change of Registrant) Policy. Significantly, the policy allows domain name registrants to transfer or "sell" their .com.au domain name licences to any other eligible person or entity by any means.

AustraliaMedia, Telecoms, IT, Entertainment

The Australian Domain Name Administrator (auDA) recently relaxed its rules on domain name transfers by introducing a new Transfers (Change of Registrant) Policy. Significantly, the policy allows domain name registrants to transfer or "sell" their .com.au domain name licences to any other eligible person or entity by any means. So what will be the effect of this relaxation in policy? Will the market be flooded by enterprising domain name registrants seeking to trade their .com.au domain names?

The birth of online domain name trading website Netfleet.com.au (Netfleet) may signal a new era in Australian domain name trading. Through Netfleet, domain name registrants can list their domain names for a fixed price or for auction within a range of categories. The site currently lists over 3,400 domain names in 22 categories such as health, finance, business, careers, sport, leisure and shopping. Prices being sought range from $180.00 (for memes.com.au) up to $1,000,000.00

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