Before filing a trade mark application for any goods/services,
it is important to assess a number of issues to ensure that the
proposed mark is likely to be available for use and
registration.
For wine brands, the standard trade mark provisions apply, but
there are also additional requirements/considerations relating
specifically to the wine industry.
Following is a general checklist of key questions to consider
before filing a trade mark application for a wine trade mark:
- Is the proposed trade mark sufficiently
"distinctive" (unique) to be registrable?
This will depend on whether other wine businesses are likely to
legitimately need to use the proposed mark. Consider: