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ARTICLE · 02 MAY 2013

Growing up - children's clothes sizing standards updated

DLA Piper Australia
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New children's wear measurement standards have been developed.

AustraliaCorporate/Commercial Law
Julie Brunn
Julie Brunn
Jean-Louis Kerrels
Jean-Louis Kerrels

A review of UK children's retail sizing standards

On 28 February 2013, Shape GB published the results of the first comprehensive measurement survey carried out on children, which aims to update the publicly available British Standards Institution (BSI) standard based on 1978 data, and the 1990 children's retail sizing (private) standards of Marks & Spencer.

Who – Shape GB is a collaborative project between six major UK retailers – Tesco, Marks & Spencer, Next, Monsoon, Shop Direct and George at Asda, jointly accounting for 48 percent of the UK children's wear market – five UK universities, and specialists in retail sizing surveys and 3D scanning (Alvanon and Select Research).

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