The advertising, marketing and promotions group at Olshan Frome Wolosky LLP leverages its knowledge across a wide array of media sectors to advise on transactional and regulatory advertising law issues. The team is experienced in handling regulatory investigations, including those before the FTC, and advises on marketing initiatives as well as corporate due diligence. Key focus areas of the group include sweepstakes and contest law, advertising clearance, health claims, advertising transactions, and digital marketing law. Andrew Lustigman leads the New York team and has longstanding expertise in structuring sweepstakes, developing social media programs and marketing campaigns, and advising on advertising clearance issues.
Legal 500 Editorial commentary
Accolades
Client satisfaction: NPS ®
Testimonials
Collated independently by Legal 500 research team.
‘Over the last decade I have witnessed Olshan Frome Wolosky attorneys, under the leadership of Andrew Lustigman demonstrate extraordinary depth of knowledge across diverse practice areas, along with thoroughness and attention to detail. What I find remarkable about Olshan is its innovative business model - offering an alternative to traditional large firm structures with a responsive, independent, and client-focused approach.'
‘Andrew Lustigman has cared for our business for over a decade. He has consistently found pragmatic solutions to effectively deal with our evolving legal issues in advertising law. Lustigman is superb and has demonstrated an uncanny ability to put himself in his client's shoes with empathy and an appreciation for our particularly unique corporate culture.'
‘Olshan Frome Wolosky's advertising and marketing transactional team brings a rare combination of legal precision and business practicality. They handle a wide range of transactional matters—from advertising agreements and influencer contracts to regulatory compliance and product launch issues—with a deep understanding of the beauty and consumer goods industries.'
‘The partners and associates at Olshan Frome Wolosky are refreshingly accessible and engaged. They respond quickly, provide clear and practical guidance, and never make you feel like a small priority. What differentiates them is their ability to translate legal concepts into business terms and their genuine curiosity about our industry. They take the time to understand the commercial context behind each deal, which results in smarter, more tailored advice.'
‘The Olshan Frome Wolosky team has deep experience in marketing and advertising law. They also have unique expertise in the sweepstakes and promotion area. Importantly, they have expertise in the digital marketing, social media and influencer space that has become so important today. Olshan has been an extension of all of my past companies in reviewing our marketing and advertising material for compliance and regulatory.'
‘I am a longtime client of Olshan Frome Wolosky. I have dealt with many of the partners and staff over the years. These days, we continue to work with Andrew Lustigman who co-manages the firm and oversees the advertising and marketing practice. He is a brilliant and creative lawyer who I have found to be deeply committed to his clients.’
‘Andrew Lustigman is passionate about his work.'
‘Andrew Lustigman cares about us. He makes us feel that all his advice comes along with that caring. We can trust him. We also know how much he is involved with regulators, including participation in panels and workshops. That can't help but work to our benefit.’
Key clients
- CI-Group LLC
- Commerce Media Holdings, LLC
- Fareportal Inc.
- Fooji, Inc.
- Golfballs.com, Inc.
- Housewares America, Inc.
- National Collector’s Mint
Work highlights
Assisted Fareportal Inc. with ongoing advice relating to advertising and marketing practices, and is key team member of the company’s in-house legal team.
Advised Fooji, Inc. on sweepstakes, contests, and related matters pertaining to 'pop-up' promotions on a weekly basis with an advertising spend in excess of $20m per annum.
Advised Golfballs.com, Inc. on advertising compliance, social media compliance, direct marketing, and sweepstakes promotions.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Practice head
Andrew Lustigman
Other key lawyers
Mary Grieco; Scott Shaffer