Based in New York, Davis+Gilbert LLP has longstanding expertise in the advertising industry and continues to grow and adapt to new developments in the space such as generative AI and use of dark patterns. The team often advises on emerging areas that do not yet have clear legal frameworks, utilising its years of industry experience to guide clients. Ronald Urbach co-heads the advertising and marketing practice alongside Richard Eisert. Urbach is a seasoned expert in advertising, marketing and promotions, being the go-to for international companies, agencies and brands. Howard Weingrad advises clients on potential issues arising from production through to launch, Allison Fitzpatrick excels in digital media matters and Aaron Taylor assists clients with developing advertising campaigns and defending false advertising issues. Paavana Kumar is an authority on dark pattern issues, while newly promoted partner Louis DiLorenzo advises a mix of independent agencies and global brands on false advertising and IP. Also noted is Alexa Meera Singh who assists with advertising proceedings and Samantha Rothaus who focuses on AI-related projects.
Legal 500 Editorial commentary
Profile

Accolades

Client satisfaction

Testimonials

Collated independently by Legal 500 research team.

  • ‘Excellent on advertising and promotions, particularly for children, as well as privacy issues. They tend to take a pragmatic business-oriented approach to assessing and solving problems.’

  • ‘The team is down to earth, friendly, and gets to the point in direct clear language. ’

Key clients

  • Bridgestone Tires
  • Quantasy + Associates
  • Claire’s
  • Coty
  • Little Caesar Enterprises, Inc.
  • United Collective/Grupo Gallegos
  • JM Smuckers
  • Supernatural AI
  • Wawa

Lawyers

Hall of fame

The lawyers at the very top of the profession, widely known and respected by peers and clients for their longstanding involvement in market-leading work.

Leading partners

The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.

Next generation partners

Junior partners with significant recognition from clients and peers in the market and key roles on multiple matters.

Leading associates

Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.

Practice head

Ronald Urbach; Richard Eisert

Other key lawyers

Howard Weingrad; Allison Fitzpatrick; Aaron Taylor; Paavana Kumar; Samantha Rothaus; Alexa Meera Singh; Louis DiLorenzo