
Hogan Lovells Spain‘s IP practice advises clients on a wide range of trade mark matters, regularly handling cross-border litigation and managing global trade mark portfolios. The multidisciplinary team acts for a variety of domestic and multinational corporations across the food and beverage, TMT, and consumer goods sectors, to name a few. The practice is jointly led by Burkhart Goebel, whose IP dispute resolution practice spans litigation, arbitration, and mediation, and Imogen Fowler, who has extensive experience managing complex trade mark matters across the EU for a range of food and beverage and retail clients. Constanze Schulte oversees the trade mark prosecution arm of the practice, while Ana Castedo is recognised for her expertise in infringement and validity proceedings within the pharmaceuticals and tech sectors.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Sector knowledge
Client satisfaction: NPS ®
Testimonials
Collated independently by Legal 500 research team.
- ‘Benchmark firm - very aligned with our business. Really understands our strategy and risk profile. Engages fully with our in-house team. Selects the right resources to perform our work. Leads on global case co-ordination for some of our major cases.'
- ‘They are professional but also extremely supportive and collaborative ’
- ‘The team under Andreas Renck is very knowledgeable, practical and thorough. They are a great resource for trademark matters generally and EUIPO practice specifically.’
- ‘Andreas Renck is a dedicated client manager who exercises the right balance between providing oversight and allowing the talent under him to develop and take the lead on running matters.'
- ‘All super professional, they respond very quickly with straight-to-the-point recommendations. They provide excellent strategies that have been proven over the years, and they achieve great results whether in prosecution enforcement negotiations or anything related trade marks.’
- ‘Iza Junkar was quick to learn our needs and requirements. Her fast responsiveness and a great experience provide us with the excellent partner we need in the EU.’
Key clients
- Yum! Brands (owners of Pizza Hut, KFC and Taco Bell)
- Starbucks Corporation
- Mars Inc. (Global FMCG Company producing famous brands such as M&M’s, Snickers, Whiskas, Pedigree, Uncle Ben’s)
- Anheuser-Busch Inbev
- New Yorker S.H.K. Jeans GmbH & Co. Kg
- Dr. Martens
- Canada Goose
- Kenvue Inc. (formerly part of Johnson & Johnson)
- Merck, Sharp & Dohme LLC
- Cactus Jack Publishing LLC (company owned by Rapper Travis Scott)
- adidas
- Tiffany & Co.
Work highlights
Advising adidas on a cross-border dispute with Thom Browne concerning the use and registration of three versus four stripes.
Advising Dr. Martens on strategic non-traditional trade mark protection to protect iconic Dr. Martens boots and successfully defending the EUTMs against invalidity actions at EUIPO.
Representing Red Bull in successfully enforcing its two non-traditional trade marks (colour mark and shape mark) in opposition proceedings against Gorbatschow Wodka KG at EUIPO.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.

Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Iza Junkar
Practice head
Burkhart Goebel; Imogen Fowler
Other key lawyers
Ana Castedo; Constanze Schulte; Andreas Renck; Inmaculada Lorenzo; Iza Junkar
