The transactional service provided by Reff & Associates SCA dovetails with its comprehensive tax offering (with the firm operating as a part of the Deloitte international network) and makes it a strong choice for companies seeking holistic assistance with M&A as well as restructuring matters. In recent years, the firm has placed particular emphasis on joint venture structuring and implementation. Georgiana Singurel specialises in complex M&A projects, group reorganisations, and joint ventures between both public and private partners. She is one of three lawyers coordinating the practice group; Diana Fejer, who has three decades’ experience in M&A and corporate law, and senior figure Alexandru Reff round out the leadership group. Ștefan Cărămidă stands out from a deep pool of talent below partner level.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Lawyer & team quality
Client satisfaction: Billing & efficiency
Client satisfaction: Sector knowledge
Testimonials
Collated independently by Legal 500 research team.
- ‘During the project, the team demonstrated a strong results-oriented mindset and a proactive approach to problem-solving. They quickly identified solutions, acted promptly, and successfully met very tight deadlines.’
- ‘They demonstrated a client-centric approach, ensuring that our priorities remained at the forefront of every decision. What truly set them apart was their solution-oriented mindset. Rather than dwelling on obstacles, they proactively identified alternatives and crafted innovative paths forward, often under tight timelines and evolving conditions.’
- ‘We worked with Ștefan Cărămidă during a transaction and his contribution was truly important. From the very beginning, he brought a friendly and approachable demeanor that made complex discussions feel accessible and collaborative. His ability to foster trust and open communication was valuable throughout the process. One of his most commendable traits was his consistent availability. He was always reachable and responsive. His solution-oriented mindset was a very important factor behind the transaction’s success.'
- ‘I consider Reff & Associates in Romania can manage certain projects in a holistic way, both juridically and financially or tax-wise. Such an approach is very useful for us and makes our decision process more efficient and reduces our further risks.’
- ‘Exceptional team, they took over from the previous legal consultancy and made a massive difference, creating an entire legal framework for a new business model that was completely novel at a global level.’
- ‘We are very satisfied with Reff & Associates, which provides ongoing legal support for us in all relevant sectors.'
- ‘The individuals at Reff & Associates stand out for their blend of deep technical expertise, commercial acumen, and client-centric commitment, which differentiates them from competitors by delivering not just legal advice but actionable business strategies. What I've valued most is their sharp know-how, personal dedication, and ability to navigate complex, high-value transactions with a multidisciplinary perspective.'
Key clients
- Auchan Romania
- Founders of Bisbags
- Friesland Campina S.A.
- Intesa SanPaolo S.A.
- Precision Healthcare S.R.L.
- Sarmis Capital
- Saves Enerji A.Ş.
- Smart ID Dynamics S.A.
- Studium Green
- LIDL S.A.
- Melinda-Impex Instal S.A.
- Nordensa Football S.R.L.
- Tinmar Energy
- UE Furniture
- Valentin Herea
Work highlights
Advising FrieslandCampina S.A. on the disposal of its Romanian operations via a competitive sales process, including due diligence structuring assistance, transaction document preparation, and bidder selection and negotiation assistance.
Advised the founders of Bisbags on structuring a partial exit and entering into a strategic partnership with an investment fund.
Advised Smart ID Dynamics on the acquisition of a controlling participation in a company acting in the durable labels industry.
Lawyers
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Practice head
Georgiana Singurel; Diana Fejer; Alexandru Reff
Other key lawyers
Ștefan Cărămidă; Fraga Varadi; Andreea Zaharia; Ioana Popescu; Elena Costescu