TMT (technology, media and telecoms)
Specialist IP firm Ionic Legal was founded in June 2024 by Roy Crozier and Paul Cox, who previously co-led Foot Anstey ’s IP team. Known for its ‘stellar service’ and ’first-rate’ knowledge, the team has quickly built a strong reputation. Crozier and Andrew Stone both have extensive experience across contentious and non-contentious IP, with particular expertise in anti-counterfeiting and passing off. Cox leads on trade mark and design filings and portfolio management. Annalisa Checchi, a non-contentious IP and tech specialist, joined in January 2025.
Legal 500 Editorial commentary
- Phone
- +44 203 603 0062
Mentions
Profile
Work Department
Intellectual Property
Position
Founder and Director
Career
Roy has over 25 years of experience from leading law firms, including 5 years at Baker & McKenzie, 12 years as the Head of Intellectual Property at Clarke Willmott and, more recently, joint Head of IP at Foot Anstey. As a leading lawyer recognised in the Legal 500 and Chambers guides to the legal profession, Roy’s expertise in advising brands on protecting, exploiting, and enforcing intellectual property rights is considerable. Throughout his career, Roy has advised some of the world’s most renowned brands. His significant experience in both contentious and non-contentious intellectual property law has seen him act for brands in both domestic and international disputes and complex corporate transactions. He has acted for companies before the IPEC, High Court, Court of Appeal and the Court of Justice of the European Union. Moreover, through a network of global contacts, he has assisted clients with disputes in many parts of the world and is currently assisting clients in relation to intellectual property litigation before the courts in China, Taiwan and Germany.
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Testimonials
Collated independently by Legal 500 research team.
‘The Ionic team is new in this incarnation but have decades of experience of litigation and advisory work with their previous practices. In this incarnation, they are focused and reactive.’
‘I have worked with the leading partners at Ionic for many years. They are easy to work with, knowledgeable and friendly. For litigation I have often recommended Andrew Stone for his capable client handling, subject matter knowledge and litigation nous. For trade mark matters, Paul Cox has outstanding experience in portfolio management and enforcement. Roy Crozier is excellent at client, case and people management and in the broader strategic oversight of cases.'
‘The Ionic Legal team is a commercially astute and user friendly team. I have enjoyed working with them and they manage the litigation process well and sensibly.’
‘Andrew Stone has considerable expertise in the IP sector. An excellent litigation team leader. Very sensible, calm and a pleasure to work with .Very good with clients and provides commercially astute advise with a heavy dose of common sense. Paul Cox is a real expert in the field of intellectual property. Very good at managing a litigation team. Very client friendly and provides sensible clear advice.’
‘Their team is excellent. I know with their team that our clients are in safe hands and will get a service to rival any firm in the UK. They have a “can do” attitude and are very commercial.'
‘Paul Cox and Roy Crozier are excellent. Their knowledge of IP is first rate and they use this to help clients secure the best results. They have developed a team to rival any other firm.'
Key clients
- Sconnect Vietnam Investment Technology & Services Company Ltd
- Wise Payments (formerly Transferwise)
- Medicom Healthcare
- Nextbase
- Moonpig.com
- Greetz B.V.
- Flake Bake
Work highlights
Advising Moonpig and its sister company Greetz in relation to its global trade mark portfolio. This involves managing all trade mark filings and oppositions and advising the client in relation to any disputes which arise.
Advising Sconnect, the producers of the "Wolfoo" animation series, in relation to proceedings brought by Entertainment One alleging breach of copyright, trade mark infringement and passing off in relation to the Peppa Pig animation series.
Acting for the dashcam company, Nextbase, with regard to the management and enforcement of its global intellectual property rights portfolio.