Firon Law Firm
Member of Interlaw
With notable experience in the food sector, Firon Law Firm advises on M&A transactions and joint ventures, as well as criminal matters and compliance. It also acts in litigation proceedings, regularly before the Supreme Court. Mazor Matzkevich is ‘a leading expert in antitrust law’; international practice head Eytan Epstein has significant experience involving the Antitrust Authority and the Competition Tribunal; and Inbal Rosenblum-Brand is a key member of the firm’s M&A and international transactions department.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Lawyer & team quality
Client satisfaction: Billing & efficiency
Client satisfaction: Sector knowledge
Client satisfaction: NPS ®
Testimonials
Collated independently by Legal 500 research team.
- ‘This practice stands out for its combination of deep legal expertise and strong commercial awareness.’
- ‘The team is highly responsive, proactive and practical in its advice, with a clear focus on solutions.’
- ‘Compared to other firms, they are more attentive to client needs and consistently deliver to a very high standard. They have also introduced innovations in transparent billing, effective use of technology, and multidisciplinary collaboration, which make their service both efficient and client friendly.’
- ‘The individuals stand out for their professionalism, responsiveness, and ability to combine legal expertise with practical, business-focused solutions. They take the time to understand the specific challenges of companies and tailor their advice accordingly. Clients particularly value their clear communication, availability at short notice, and proactive approach to anticipating issues before they arise.’
- ‘Eytan Epstein is exceptional for his strategic insight and ability to navigate complex negotiations with clarity and calmness.’
- ‘Mazor Matzkevich is a leading expert in antitrust law, who is always ready to assist, even under tight deadlines and pressure.’
Key clients
- MasterCard
- Herzelya Medical Center
- ERN
- Toshiba Corporation
- Maadaney Gorme
- Ashtrom
- Yochananof
- Diplomat
- Middle East News
- Chanel i24
- Elbit
- Bazan
Work highlights
Advised Middle East News and Chanel i24, Srugim and Kikar Hashabat on the merger between these media companies.
Advising Yochananof, a food retail chain, on antitrust matters.
Representing Toshiba in three class action suits (estimated at approximately NIS1bn), which were brought against it and another international corporation, following an EU Commission decision on international cartels.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Inbal Rosenblum Brand
Practice head
Mazor Matzkevich; Eytan Epstein
Other key lawyers
Inbal Rosenblum-Brand