Baker McKenzie S.A.S.

Clients commend Baker McKenzie S.A.S. lawyers for going beyond legal advice to ‘offer strategic solutions that align perfectly with business objectives’. As a key part of the wider firm’s global IP practice, the team acts for an extensive roster of leading multinational corporates and it added a string of new names in 2024/25, including Pernod Ricard and Sony. Department head Juan Pablo Concha maintains a broad IP focus, with experience in IP portfolio management and administrative, civil, and criminal litigation; he recently advised DirecTV on protecting its neighbouring rights against unauthorised re-broadcasting by MagisTV. Next-generation partner Yuliana Salamanca ’anticipates the client’s needs’; she handles trade mark and copyright issues, with an emphasis on AI and digital media. Criminal law litigator Bibiana Cala, who advises on the development of anti-counterfeiting strategies; and senior associate Julián David Ruiz Rondan, who specialises in copyright and entertainment and heads the copyright area, are also noted.