Vidal Explores The Blurred Lines Between Tech And Content

"Augmented Reality is a transformative concept that could dramatically change how we interact with and experience both technology and content," Thomas Vidal wrote in his latest article for InsideCounsel.

AR: A New Frontier for Content

Augmented Reality, or "AR", provides a composite view of a physical space or object by adding a layer of information — or content — on top of it such that the information appears as part of the physical world. For example, instead of having a menu bar on a computer screen, imagine seeing one emblazoned over the horizon as one looks out at the Rocky Mountains. Rather than allowing a user to copy and paste, this menu might enable a user to see a map to a ski resort; check snow, weather and traffic conditions; get ratings for the resort, and find accommodations or breakfast spots for the trip up.