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ARTICLE · 11 SEPTEMBER 2023

Successful IP Strategies In Down Economies

Wolf, Greenfield & Sacks, P.C.
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With the economy facing headwinds and investment harder to come by, preservation of assets.

United StatesStrategy
Matthew H. Grady
Matthew H. Grady
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With the economy facing headwinds and investment harder to come by, preservation of assets. and specifically your intellectual property, is a must for any successful business. While protecting IP is essential, refocusing and targeting your investment in your IP portfolio can ensure your spend is being utilized for strategic targets. It can even free up resources.

By answering a few key questions, a company can shift their strategy to a winning one. For instance, start by answering the following: What technologies drive your revenues? Does your current IP align? Where do you see future growth or development? What are your options regarding IP protection?

The answers to these questions change over time and the economy may constrain your choices. Reviewing the answers regularly can reveal how your IP strategy should evolve. Just as the initial phases for starting companies require strategic targets and targeted spending, your ongoing IP strategy needs rigorous

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