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ARTICLE · 19 DECEMBER 2001

Sharing Time in Vacation Ownership

United StatesReal Estate and Construction
Mel Weinberger
Mel Weinberger

Once upon a time, being classified as a "timeshare developer" was regarded by many as the moral equivalent to stealing candy from a baby. During the infancy of the timeshare industry, both in the United States and worldwide, widespread marketing abuses and, in some instances, outright fraud, beguiled unsuspecting consumers into dreaming of spectacular vacations at exotic locales that never quite materialized in the manner promised.

Times have certainly changed, particularly over the course of the past ten years, a period that has seen amazing progress in the areas of product innovation, consumer protection, customer satisfaction, and, of course, enhanced profitability for timeshare developers. The villainous timeshare developers of the late 1970s and early 1980s have been replaced by the likes of Marriott, Hilton, Hyatt, Disney, Ramada, Four Seasons, and Westin--names in which most consumers have the utmost confidence--as well as numerous highly successful independent

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