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ARTICLE · 29 FEBRUARY 2024

Why Data Cleanup Fails – Part Two: Buy-In

In this series of Insights, we delve into why data cleanup efforts so often fail, despite organizations' desire to get rid of data they no longer need.

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In this series of Insights, we delve into why data cleanup efforts so often fail, despite organizations' desire to get rid of data they no longer need.

We're addressing the following five reasons that most commonly prevent organizations from effectively implementing data cleanup.

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In part one of this series, we looked closely at the first of the reasons why data cleanup fails: accountability. We saw that ensuring the alignment between organizational and real-world accountability was critical in order for organizations to drive data cleanup from the top down.

In this post, we examine the second reason: buy-in.

Unpacking the Types of Buy-in

Although most people would agree that buy-in is important for Information Governance initiatives, we need to distinguish between two types of buy-in: individual and organizational.

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