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ARTICLE · 03 AUGUST 2022

PRNEWS Measurement & Data Summit | Privacy, Compliance And First-Party Data

Davis+Gilbert LLP
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As privacy legislation takes effect, companies need to prepare for the patchwork of laws that will impact how you engage and communicate with audiences.

United StatesPrivacy
Zachary Klein
Zachary Klein
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On September 8, Davis+Gilbert Privacy + Data Security associate, Zachary Klein, will speak on a panel at PRNEWS Measurement & Data Summit during a session entitled "Privacy, Compliance and First-Party Data."

Session Overview

As privacy legislation takes effect, companies need to prepare for the patchwork of laws that will impact how you engage and communicate with audiences. For PR professionals, understanding the importance of a value exchange for first-party data is critical—and creating better user experiences is more important than ever.

Topics will include:

  • How various privacy regulations impact your campaigns
  • How to embrace first-party data collection
  • Best practices for regaining trust among your target audiences

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