Share on LinkedInShare on LinkedIn

ARTICLE · 15 JANUARY 2024

New Jersey Legislature Passes Comprehensive Data Privacy Bill

Frankfurt Kurnit Klein & Selz PC
Frankfurt Kurnit Klein & Selz PC
Contributor
Frankfurt Kurnit Klein & Selz PC

Frankfurt Kurnit Klein & Selz PC

Founded more than 40 years ago as a boutique law firm servicing the entertainment and arts...

View firm profile
Explore more from Frankfurt Kurnit Klein & Selz PC

On January 8, 2024, New Jersey's legislature passed a comprehensive privacy bill, Senate Bill 332, on the final day of the 2023 session.

United StatesPrivacy

On January 8, 2024, New Jersey's legislature passed a comprehensive privacy bill, Senate Bill 332, on the final day of the 2023 session. If it is signed by Governor Phil Murphy, it will be the thirteenth state to enact a comprehensive data privacy law. While New Jersey's law is largely similar to existing privacy laws, certain aspects set it apart, and should be considered by companies as they embark on privacy compliance efforts going into the new year and beyond:

Universal Opt-Out Mechanisms (UOOMs)

New Jersey joins states like Colorado, Connecticut, and Oregon in mandating controllers to recognize UOOMs within six months of the bill's effective date. UOOMs are a browser preference signal that allows consumers to opt out of the sale of their personal data or its use in targeted advertising across websites. The New Jersey law is unique in that it mandates that an opt-in for processing or selling personal data cannot be the UOOM's default setting. Instead, it

We operate a free-to-view policy, asking only that you register in order to read all of our content. Please login or register to view the rest of this article.

www.fkks.com

This post first appeared in Frankfurt Kurnit's Focus on the Data blog (www.focusonthedata.com). It provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

Originally published by the New York Legal Ethics Reporter

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

See more popular content from