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AGG News
Georgia's "Name, Image, and Likeness" Law
for Student-Athletes Goes Into Effect
January 6, 2022 (Arnall Golden Gregory LLP)
In May, Governor Brian Kemp signed House Bill 617, which goes into
effect on July 1, 2021. In doing so, Georgia has joined several
other states with "Name, Image, and Likeness"
("NIL") laws that take effect on this date. The Georgia
law, like others around the country, allows student-athletes to
profit from their name, image, and likeness through
