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ARTICLE · 20 AUGUST 2024

TCPA Tracker For July 2024

Kelley Drye & Warren LLP
Kelley Drye & Warren LLP
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Kelley Drye & Warren LLP

Kelley Drye & Warren LLP

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On August 7, 2024, the FCC adopted a Notice of Proposed Rulemaking (NPRM) that seeks to implement new rules regarding artificial intelligence (AI) in calls and texts. The proposed rule defines the term...

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Cases of Note

FCC Proposes New Rule to Regulate AI-Generated Content in Calls and Texts

On August 7, 2024, the FCC adopted a Notice of Proposed Rulemaking (NPRM) that seeks to implement new rules regarding artificial intelligence (AI) in calls and texts. The proposed rule defines the term "AI generated call," requires callers using AI-generated content to make certain disclosures, and provides exemptions for individuals with speech or hearing disabilities.

The NPRM defines "AI generated call" as "a call that uses any technology or tool to artificially generate a voice or text using computational technology or other machine learning, including predictive algorithms, and large language models, to process natural language and produce voice or text content to communicate with a called party over an outbound telephone call." The FCC seeks comment on how to ensure that this definition keeps pace with rapidly evolving AI-technologies.

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