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ARTICLE · 26 APRIL 2022

Online Travel Update: Technology Powers Loyalty Program Growth, And Group Travel Continues Its Move Online

Last week was all about loyalty as we saw a number of stories on the new roles that technology and online platforms are playing for hoteliers seeking to update and expand (or even launch) ...

United StatesMedia, Telecoms, IT, Entertainment

Last week was all about loyalty as we saw a number of stories on the new roles that technology and online platforms are playing for hoteliers seeking to update and expand (or even launch) their loyalty programs. We include three of those stories in this week's Update. Enjoy.

Technology Powers Loyalty Program Growth

("IHG introduces new loyalty program," April 13, 2022 via Hotel Business)

 ("Tech is powering the new look of hotel loyalty programs," April 16, 2022 via Phocus Wire)

("Fintech to Help Smaller Hotel Brands Like Selina Launch Rewards Cards," April 13, 2022 via Skift) (subscription may be required)

This week, we feature three separate stories detailing the important role that technology (and online platforms) is playing in updating existing and launching new loyalty programs.

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