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ARTICLE · 22 AUGUST 2024

A Guide To All Things NIL: Georgia

Thanks to a NCAA interim policy change and a new state law, student-athletes in Georgia may now be paid for use of their name, image, and likeness ("NIL"

United StatesMedia, Telecoms, IT, Entertainment

Thanks to a NCAA interim policy change and a new state law, student-athletes in Georgia may now be paid for use of their name, image, and likeness ("NIL"). This opened new opportunities for students involved in collegiate sports to earn money.

What does the law say?

On May 6, 2021, Georgia Governor Brian Kemp signed a bill allowing student-athletes the long-awaited right to be paid for use of their NIL. This bill became effective on July 1, 2021. This legislation has similar provisions to the other seven states which had NIL laws take effect at the same time:

  • Contracts cannot conflict with the institution's contracts or policies.
  • Colleges are required to conduct a five-hour financial literacy and life skills workshop at the beginning of the student-athletes' first and third years.

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