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ARTICLE · 16 FEBRUARY 2023

Why Get A Federal Trademark Registration?

Trademarks, and the rights of trademark holders, are commonly misunderstood.

United StatesIntellectual Property

Trademarks, and the rights of trademark holders, are commonly misunderstood. Many business owners want to know the advantages of federally registering a mark.

What Is a Trademark?

Atrademarkis a word, phrase, symbol or design (or a combination of those things) that identifies and distinguishes thesourceof certain goods or services. Essentially, a trademark is used to differentiate the goods and services of one company, from those of another. It allows consumers to know exactly where their products are coming from. Trademark rights exist at common law, state and federal levels.

Can I Get Trademark Protection Without a Federal Trademark Registration?

Some level of trademark protection is available simply by using the mark.

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