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ARTICLE · 14 OCTOBER 2014

Holy Non-Infringement, Batman!

The Seventh Circuit affirmed the dismissal of a trademark infringement claim, finding that a real computer software product was not similar to a movie that used an identical name.

United StatesIntellectual Property

Fortres Grand Corporation v. Warner Bros. Entertainment Inc.

The U.S Court of Appeals for the Seventh Circuit affirmed the dismissal of a trademark infringement claim, finding that a real computer software product was not similar to a movie that used an identical name for a fictional software product in the story.  Fortres Grand Corporation v. Warner Bros. Entertainment Inc., Case No. 13-2337 (7th Cir., Aug. 14, 2014) (Manion, J.).

Fortres Grand provides a desktop software management program called CleanSlate, which is used to wipe away private data from shared, public-access computers.  After Warner Bros used the words "the clean slate" to describe a computer hacking program in the movie, The Dark Knight Rises, Fortres noticed a drop in sales of its CleanSlate software and filed a trademark infringement suit against Warner Bros.  Fortres alleged trademark infringement under theories of "traditional confusion," namely, that consumers would be confused as to

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