As Trademarkology's resident theatre fanboy, from time
to time, I will be exploring when two of my favorite worlds
collide: trademarks and musicals.
In 1989, my family took a roadtrip from Nashville to New York
City. It changed my life. How? It introduced me to theatre. The
first show I saw: Les Misérables. From that day
forward, I dreamed a dream that someday I would be able to share my
love of theatre with the world. Little did I know my dream would be
fulfilled in the trademark world. So I am going to start where it
all began (for me), with Les Mis.
Based on the novel by Victor Hugo, Les Mis tells the epic story
of Jean Valjean's redemption following 19 years in prison. The
musical unfolds in 19th Century France against a revolutionary
backdrop. In English, "les misérables" translates
to "the wretched," and the story spends a lot of time
presenting the plight of the less fortunate.