Federal Circuit: TTAB Applied Wrong Test In Finding Coca-Cola's ZERO Mark Not Generic For Soft Drinks

The Board dismissed this petition for cancellation of Roman Atwood's registration for the mark SMILE MORE for various goods (stickers, backpacks, shirts) and for retail store service featuring clothing, denying petitioner's claim that the term fails to function as a mark.

The Federal Circuit reaffirmed that the 1907 Supreme Court decision in Kessler v. Eldred is binding precedent that controls a preclusion analysis unless and until the Supreme Court overrules it.

Intellectual property is central to almost everything we do, as businesses or individuals. As a result, intellectual property rights are important assets to most modern businesses.

Top global brands, famous content creators, and media moguls know the best protection they can secure for their products is Pryor Cashman representation.

Universal Music Group's lawsuit against DistroKid raises a critical question about AI disclosure in consumer markets: when does the use of artificial intelligence become material information that must be disclosed to consumers? The case centers on allegations that DistroKid distributed mass-generated AI music while creating the impression it was created by legitimate human artists, potentially violating existing consumer protection laws even without specific AI disclosure requirements.

The USPTO has released new templates and guidance for AIA trial proceedings, announced key appointments including a Chief AI Officer, and published updated procedures for patent applications and subject matter eligibility declarations. Director Squires delivered multiple addresses emphasizing the constitutional importance of intellectual property rights while the agency expanded its community engagement efforts and international collaboration through WIPO's Global IP Assignment Platform pilot program.

A business decides to file a trademark. Someone on the team searches for a familiar online legal-services brand, clicks the first result, and lands on a site with a similar-sounding name, a polished design, five-star reviews, and a low flat fee. The application gets filed. Months later the business learns the “service” was not who they thought it was, the filing was signed by someone with no authority to sign it, and the USPTO has suspended the application along with hundreds or thousands of others from the same shop.

On Oct. 7, 2026, at 18:00 UTC, the Internet Corporation for Assigned Names and Numbers (ICANN) will publish every new generic top-level domain (gTLD) application proceeding in the 2026 new gTLD Round, including who applied...

Is this AI-generated, or is it real? As generative AI tools have become increasingly capable of creating realistic images, videos, and audio, they have also made it easier to impersonate real people without their consent. In response, states are increasingly adopting laws that impose civil and criminal liability for certain AI-generated content that replicates an individual’s identity, likeness, voice, or other personal attributes.

The U.S. Copyright Office recently released a report on the human authorship requirement for materials to qualify for copyright protection.

The Board dismissed this petition for cancellation of Roman Atwood's registration for the mark SMILE MORE for various goods (stickers, backpacks, shirts) and for retail store service featuring clothing, denying petitioner's claim that the term fails to function as a mark.

The Patent Office now considers US manufacturing when deciding whether to institute IPR challenges, creating new strategic considerations for quantum computing companies. This analysis examines how Commerce Department CHIPS awards highlight domestic manufacturing investments and provides guidance on drafting manufacturing announcements to support patent protection strategies.

The TTAB upheld yet another failure-to-function refusal, this time for the proposed mark MAMA BEAR for various clothing items

Despite the Supreme Court's ruling in Iancu v. Brunetti, deeming the "scandalous and immoral" provision of Section 2(a) unconstitutional, your run-of-the mill obscenities...

The economic impact of sports and fitness markets continues to surge, with franchise valuations and technological innovation reaching unprecedented levels. From wearable devices to performance analytics, intellectual property has become a strategic weapon in an industry where companies compete as aggressively as the athletes themselves. Wolf Greenfield examines the patents, trademarks, trade secrets, and licensing issues shaping this rapidly evolving landscape.

The Board reversed a Section 2(e)(1) refusal to register mark MINKY COUTURE for "Baby blankets; Bed blankets; Children's blankets, all made using minky fabric" [MINKY disclaimed].

We haven't had a failure-to-function case in a while. Here, the Board affirmed a refusal to register the proposed mark BUILT BY GOD for various clothing items, finding that the phrase fails to function...

Innovation in medical technology creates enormous value, but capturing and protecting that value requires a thoughtful, multi-layered intellectual property strategy.

[Here is the 100th TTAB decision this year in a Section 2(d) appeal. So far the Board has reversed four of the refusals.] The USPTO refused to register the mark THE NOMADIC MOVEMENT...

In a sixty-page opinion, the Board upheld a refusal to register the proposed mark NIGGA (in standard character form) for various clothing items, finding that the term...