Misinformation And Deception: When The FTC Comes Knocking!

In October of 2014, Oren Loni formed Burgerim Group, USA for the purpose of offering and selling a casual, fast food burger concept nationwide. From 2015 through 2019, Burgerim, through the use of traditional and social media, touted itself as the fastest growing burger franchise in the country. When contacted by individuals interested in the concept, Burgerim representatives advised that not only was the franchise fee reasonable, and able to be financed, in part, or paid at a later date, but that Burgerim would also assist in all other matters with respect to opening a franchise and, quite surprisingly, that the potential franchisee could cancel the franchise agreement...for a refund. For some, it sounded too good to be true.