Last week, the FTC, by a 3-2 vote along party lines, adopted
its click-to-cancel rule, which purports to make
it easier to cancel gym memberships, streaming services, and the
like. [We wrote about it here.] The final rule will apply across the
economy to any business that offers negative option plans (e.g.,
subscriptions) and would provide the Commission with the ability to
obtain civil penalties from covered entities for any
misrepresentation about the underlying product or service.
For longtime FTC watchers, this rule is a significant departure
from other rules promulgated under Section 18 of the FTC. And while
three Commissioners get to decide how the Commission interprets the
law, the minority's position should not be overlooked, on
this and other issues. For one thing, the minority opinion could
signal where the Commission might go if there is a change in
administration. For another, the minority can highlight legal
questions that will need to be settled by