Sues direct mailing company that allegedly offered fake wins
to a ton of Hoosiers
You get a car! And you get a car!
Hopkins & Raines Inc. (H&R), a direct mail company
headquartered in Texarkana, Texas, has stirred up a hornet's
nest in Indianapolis.
Indiana Attorney General Curtis T. Hill, Jr. caught wind of a
series of mailings sent by H&R on behalf of car dealers in more
than 50 separate campaigns. The mailings, which targeted more than
2 million Indiana residents, included a "game piece" that
entitled winners to any number of prizes listed in the main
mailing.
And the prizes weren't shabby: up to $25,000 cash, a $1,000
Walmart gift card, large-screen HDTVs, and boats or cars from
dealerships that were H&R's clients. Sounds good,
right?
