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ARTICLE · 05 AUGUST 2019

FaceApp, The Methuselahn Faced Cloud Of Privacy Concerns

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In a world which is becoming increasingly concerned with the privacy and use of personal data, the rise in mobile applications ("App(s)") which utilise people's biometrics is somewhat surprising.

United KingdomPrivacy
Marks & Clerk
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In a world which is becoming increasingly concerned with the privacy and use of personal data, the rise in mobile applications ("App(s)") which utilise people's biometrics is somewhat surprising. Take FaceApp, the latest App to, once again, rise to viral popularity which allows users to utilise "artificial intelligence algorithms to transform your photos" so that we may take a disconcerting glimpse into the possible faces of our future selves. Douglas Adams may have been right about our inability to telephone ourselves in the past, but he didn't anticipate our ability to use our phones to come face to face with a (possible) version of ourselves in the future.

FaceApp, which has found itself under the public spotlight numerous times (not least for its 'ethnicity filters' which were quickly removed) since its incorporation in 2017, is not unique in its use of personal data. This article aims to address several issues which appear to be at the forefront of the public's

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