Leo Martin of GoodCorporation says Uber shows us at some
point game-changing start-ups have to play by the
rules.
From Silicon Valley start-up to global powerhouse, Uber is
widely regarded as a huge entrepreneurial success story, the
subject of business school lectures and one of the most
highly-valued private companies, priced by some at $70 billion.
Now operating in around 80 countries, it has revolutionised taxi
travel through the use of smartphone technology and a sophisticated
matching algorithm.
Talks of an initial public offering later this year led to
considerable interest. However, the string of ethical culture
scandals that have resulted in several senior management
resignations, including that of CEO and founder Travis Kalanick,
could well have an impact on that time frame, and possibly the
value of the company long term.
