Digital, Commerce And Creative 101: Joint Ventures

Joint ventures are becoming increasingly important in a globalised business environment as transactions and projects increase in scale and complexity.

What is a joint venture?

The term “joint venture” does not have any specific definition in English law; it is simply a term used to describe a commercial arrangement between two or more parties who agree to collaborate in order to achieve a common goal.

It is a broad term which covers a variety of business arrangements which may be for a finite period of time (e.g. for a specific project) or indefinite.

Why enter into a joint venture?

As the term joint venture is so broad, the reasons for entering into one are numerous – typically, these include parties wishing to: