Use Of Cookies And Its Practice In Turkey

With the technological developments and increasing digitalization trends in the world, significant changes occur in marketing and sales methods as well as different digital tools have been started to be used in order to provide online sales opportunities with fast and high service quality on websites. Cookies, as one of these latest digital tools, have increased their place in e-commerce practice to ensure that the consumption habits of the buyers are closely monitored, so that personalized and special services are offered to the buyers. Cookies, that are attractive to be used by website operators, are defined as low-size and rich text-formatted instruments that allow certain information about users to be stored on their terminal devices when they visit the website.