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ARTICLE · 31 DECEMBER 2025

Promotion Of Medicinal Products For Human Use

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Promotional activities for medicinal products for human use in Turkey are primarily governed by the Law on Pharmaceutical and Medical Preparations No. 1262, the Regulation on Promotion Activities for Medicinal Products for Human Use, the Application Guide for Scientific Meetings and Product Promotion Meetings.

TurkeyMedia, Telecoms, IT, Entertainment
Nihan Bacanak
Nihan Bacanak
Zeynep Toma
Zeynep Toma
Cansın Taner
Cansın Taner
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Contents

Promotional activities for medicinal products for human use in Turkey are primarily governed by the Law on Pharmaceutical and Medical Preparations No. 1262, the Regulation on Promotion Activities for Medicinal Products for Human Use, the Application Guide for Scientific Meetings and Product Promotion Meetings within the Scope of the Regulation on Promotion Activities for Medicinal Products for Human Use, and various professional rules.

Scope and Basic Principles of Promotion. Promotion of medicinal products for human use may only be carried out for products for which a license or marketing authorisation has been obtained, vis-à-vis healthcare professionals ("HCP"), including physicians, dentists, and pharmacists. In this context, the

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