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ARTICLE · 09 JUNE 2020

Advertisement Board Imposed Sanctions Against Exorbitant Price Increase During COVID-19 Outbreak

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While the world and Turkey are dealing with coronavirus pandemic, demand for protective masks, sanitizer, cleaning products and foodstuff significantly increased. Some manufacturers, suppliers...

TurkeyMedia, Telecoms, IT, Entertainment
Hande Hançer
Hande Hançer
Baran Güney
Baran Güney
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While the world and Turkey are dealing with coronavirus pandemic, demand for protective masks, sanitizer, cleaning products and foodstuff significantly increased. Some manufacturers, suppliers and retail businesses exorbitantly and inequitably increased prices of those products which are intensively demanded by the consumers during this outbreak.

The Advertisement Board, recently in March 2020, imposed administrative monetary fine corresponding to TRL 10.090.060 (approximately Euro 1.500.000) in total against 198 manufacturers, suppliers and retail businesses as per Turkish Consumer Protection Law due to their acts of exorbitantly and inequitably increasing prices of protective masks, sanitizer, cleaning products and foodstuff. The Advertisement Board reasoned that exorbitant price increase above usual increase in costs without any reasonable ground is unfair and is against binding professional care standards; it negatively affects buying behavior of consumers

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