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ARTICLE · 30 JUNE 2021

Market Intelligence Thought Leadership Award Winner

Tescilsiz Markalarin Korunmasi

Ozdagistanli Ekici Avukatlik Ortakliği
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Marka, bir teşebbüsün mallarının veya hizmetlerinin diğer teşebbüslerin mallarından veya hizmetlerinden ayırt edilmesini sağlayan işaretlerdir.

TurkeyIntellectual Property
Hatice Ekici Tağa
Hatice Ekici Tağa
Sümeyye Uçar
Sümeyye Uçar
Bensu Özdemir
Bensu Özdemir
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Marka, bir teşebbüsün mallarının veya hizmetlerinin diğer teşebbüslerin mallarından veya hizmetlerinden ayırt edilmesini sağlayan işaretlerdir. Sınai Mülkiyet Kanunu'nun (“SMK”) 7'nci maddesi, marka tescilinden doğan hakların kapsamını açıklamaktadır ve bu maddeye göre marka hakkının korunması tescil yolu ile kazanılmaktadır. Dolayısıyla SMK, kural olarak, sadece tescili markaların korunmasını sağlamaktadır. Buna karşılık, sağlanan yasal korumadan yararlanılabilmesini sağlamak için markanın tescil edilmesi zorunlu olup o ürünü veya hizmetin sunulduğu işletmeyi diğer işletmelerden ayırt etmeye yarayacak sözcük, şekil, renk vb. işaretlerin marka olarak kabul edilmesi için tescil zorunlu değildir. Yine de bu durumda, tescilsiz bir markanın nasıl korunacağı tartışma konusu olmaktadır.

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