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ARTICLE · 08 JANUARY 2021

Antibakteriyel Ürünlere Yapılan Başvurular Arttı

Gün + Partners
Gün + Partners
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Gün + Partners

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Dünyayı etkisi altına alan COVID-19, marka ve patent başvurularında da dinamikleri değiştirdi. Özellikle, antibakteriyel ürünler, çevrimiçi teknolojiler ve pazarlama platformları ile besin takviyesi ürünlerinde patent sayılarına ...

TurkeyIntellectual Property
Pinar Arikan
Pinar Arikan
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Dünyayı etkisi altına alan COVID-19, marka ve patent başvurularında da dinamikleri değiştirdi. Özellikle, antibakteriyel ürünler, çevrimiçi teknolojiler ve pazarlama platformları ile besin takviyesi ürünlerinde patent sayılarına ilişkin ciddi artışlar kaydedildi. Gün + Partners Patent Trademark Direktörü Pınar Arıkan, COVID-19 sonrası yeni dönem patent ve marka başvurularında da önemli değişimler yaşandığına işaret etti. Arıkan, "Her ne kadar iş faaliyetleri ilk aşamada belirli ölçeklerde duraklamış görünse de tüm dünyada normalleşme sürecinin başlamasıyla beraber patent başvurularının farklı alanlarda artmaya başladığı görüldü. Örneğin, antibakteriyel ürünlere yönelik taleplerin artmasına bağlı olarak yapılan başvuru sayılarında artış gözlemlendi. Ayrıca çevrimiçi pazarlama ve teknoloji ürünlerindeki marka ve patent başvurularının da arttığını gözlemlemekteyiz" dedi.

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