Thailand, with a population of 69.8 million, is in the process
of recovering from the impact of Covid-19, through a steadily
growing economy and policies that encourage investment. The
government is focused on improving the business environment and
attracting foreign investment to support this recovery.
Steady macro indicators
Projected to stay between 1% and 3%, headline inflation aligns
with the Bank of Thailand's 2023 target. On 2 August 2023, the
policy interest rate was elevated to 2.25%. Significantly,
Thailand's tourism sector, vital for many traditional
businesses, has shown a robust post-pandemic recovery. In 2022 over
40 million tourists visited, more than twice the 2021 figure,
solidifying Thailand's appeal to global retail and luxury
brands.